January 21, 2021

Best Webinar Tools For Business Owners

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Webinar tools have been around for years now. However, in the last 12 months, their popularity has dramatically soared, no thanks, in part, to the Covid-19 pandemic.


When we think of how the coronavirus continues to impact us, we see that it has not only affected how we live our daily individual lives but more importantly, it has affected how we carry out our work activities.


More and more people are working from home today than ever before. Even big companies now work remotely and have continued to look for ways to connect with their employees and customers without meeting face-to-face.

webinar

Because of this, both individuals and big companies have started giving more attention to webinar software and tools as part of an alternative solution.


The trouble is that there are so many webinar tools available out there from which to select. Picking the right webinar tool can cause a severe headache to many companies and business owners, not just for connecting with employees, but also for engaging with customers, getting feedback, and driving sales.


If you want to engage your customers and interact with them, it is a no-brainer that you need to start using webinars to drive sales.


77% of marketers make use of lead generation. When it comes to marketing and driving sales for your company, you cannot ignore the usefulness of webinar tools in one aspect or another of your business, whether for product explanation to consumers or for nurturing leads, for customer support.


However, while looking out for an excellent webinar tool for your business, you must be aware of some red flags to avoid in a webinar tool. It would help if you watched out for the following red flags:

  • A dashboard that is too confusing and complicated to navigate.
  • Technical problems that disturb audio and video transmission
  • Unresponsive or poor customer support.
  • Complicated files and extensions for downloads


Now that you have seen some red flags to watch out for in a webinar tool, what should you then look out for when searching for a useful webinar tool?


Here are some of the things to look out for in a useful webinar tool:

  • It should provide you with the feature to host live webinar sessions with your participants.
  • It should allow you to run your webinar sessions smoothly without any glitches or technical issues both to you or your participants.


When selecting any webinar tool at all for your business, here are some questions you should ask yourself:

  • Does it have additional features that allow me to engage my audience, such as call-to-action (CTA) pop-ups, polling, live chat, etc.?
  • Does the webinar tool give me access to both live webinars and on-demand webinars separately, or it has both incorporated as all-in-one?
  • Does it have an enabled feature that automatically sends email reminders to my attendees?
  • Does it allow more than one presenter in a webinar session?
  • What is the maximum number of attendees that I can host in a webinar session?
  • Would my participants and I have to download extensions and plug-ins before using the webinar tool?


On this list are some of the best webinar tools you can ever find. Check them out. Also, consider their pros and cons, and see which ones best fit what you want for your business.


AFFILIATE DISCLOSURE: We reference companies in this article because of their relevance and often due to partnerships. As you click on links to those partner sites, our company may be remunerated. This support helps our site so we can keep bringing you the best answers for small business.


Demio


Demio ranks in the number one spot on this list, mainly because of how effective and seamless it is when you use it to host a webinar.

Demio

When it comes to customer service and graphical interface, Demio is ahead of many other webinar tools.


They have excellent customer service and a modern graphical interface. Many users find the graphical interface of Demio to be straightforward to use, either as hosts or as attendees.


Unlike some other webinar tools where you have to download plug-ins and extensions, you don't have to download anything on Demioto to gain access to their platform to host a webinar event. With just one click, you're in for a seamless webinar experience.


One significant advantage that many users have found helpful is that Demio allows you to host live webinars and make on-demand webinars where others can attend the webinar in their own free time without your presence as a host or moderator.


So instead of using two different webinar tools for both live and on-demand webinars, you have it as an all-in-one package.

Demio

Free Trial / $34 per month and up

Pros

  • Easy to set up quickly
  • User-friendly interface.
  • Easily send recordings of your meeting to registered participants after the webinar
  • Add your customized brand logo and text in the webinar room for unique presentations.
  • Cloud-based software
  • Automatic reminder notification to remind your registrants of upcoming webinars by mail
  • All-in-one webinar tool for access to host both live and on-demand webinar sessions

Cons

  • More than 50 live attendees will doubles the price 

Conclusion:

If you find the graphical interface and settings of some of the other webinars out there to be too difficult to navigate, you might want to try out Demio. Plus, if you are a professional marketer or you are too busy, you might find the features of this webinar tool very helpful.

Demio monthly pricing plans

Starter Plan:

$34

Allows up to 50 live attendees


Growth Plan

$69

Allows up to 150 live attendees


Business Plan

$163

Allows up to 500 live attendees



Livestorm


Livestorm is a great webinar tool that you can use for your company to facilitate product demos and host training sessions for your employees.

Livestorm

Like the Demio webinar tool, Livestorm is a web-based webinar tool. That means you don't have to download and install any software before you can host a webinar. Plus, it is straightforward to use too.


One good thing about Livestorm is that it almost practically does all the work for you —everything that has to do with the technical aspect of your webinar (planning, email automation, analytics, landing page, etc.).


If you think of a webinar tool that can help you assemble more than two persons to work on a presentation at hand, Livestorm is your go-to tool. Livestorm makes it very easy for you to invite your colleagues or teammates to join on the screen with you.


You can also view the data and insights that you gather from the webinar sessions, either in the Livestorm dashboard or in your Content Management System (CMS), which you can connect to your account.


This feature helps you monitor the number of visits and registrations and the number of participants or attendees so that you can pinpoint which areas your company needs to work on to improve its marketing strategy.


Livestorm also has an all-in-one feature that allows you to host both live webinars and on-demand webinar sessions. It also has some other useful features that are very useful during a presentation, like the Q&A and polling features.

Free Plan / $99 per month

Pros

  • Automation features
  • Can invite others to be presenters or join you on screen
  • Allows for brand customization
  • Can link to other marketing tools to see marketing data
  • Can host live trading and  facilitate product demos

Cons

  • Because it is a web-based tool, the attendees' internet connections can impact the audio and video transmissions.

Conclusion:

Livestorm relieves you of the extra workload with the automation of things such as the generation of registration pages and the sending of reminders to registrants by email. It even automates messages and videos for you during a presentation to focus on other essential things.


BlueJeans


If your company's marketing team is looking to engage customers and leverage audience participation, and get feedback to improve on its marketing strategy, then you should look to BlueJeans Events.

BlueJeans

The webinar tool has numerous features that can allow you, as a moderator, to engage in one on one interactions and interactions with multiple attendees. It is specially deal for marketing teams.


BlueJeans Events has some fantastic features for holding the attention of your audience. For example, it supports polling, Q&A, app sharing, screen sharing, chat, and 150 on-camera speakers.


It also allows you as an event manager to control the multiple video display options during a presentation. The video and audio transmission are of high quality too.


BlueJeans enable you to categorize your event participants into one of 3 categories such as moderator, presenter, and attendee. For a premium level experience, each of these categories can allow participants to perform certain functions unique to those categories.


You can also connect BlueJeans with any marketing tools such as Salesforce or Marketing to obtain useful data for follow up. Plus, you can stream to Facebook Live or YouTube Live through TicketSocket.

BlueJeans

Free 14-day trial / $99 per month and up

Pros

  • Web-based software so you don't need to download and install on your computer.
  • Top-level moderator dashboard
  • Green room (backstage) for moderators 
  • Waiting room for attendees before they can connect.
  • Easy to set-up and schedule events
  • Can stream content from any domain using HTML embeds
  • A pause/intermission broadcast feature to switch sessions or take breaks in the middle of an event

Cons

  • Can be expensive for large audiences

Conclusion:

Bluejeans allows you to set up large events and stream them from almost anywhere. Have a more exciting event with interactive features that help you connect with your audience. 


Their pricing is high and is based on visitors. If you have more than 500 attendees, your cost will be determined on the size of your audience.

Bluejeans monthly pricing plans

100 Plan

$83

Allows up to 100 live attendees


300 Plan

$313

Allows up to 300 live attendees


500 Plan

$499

Allows up to 500 live attendees


FOR LARGE-SCALE VIDEO EVENTS YOU WILL NEED TO CONTACT THEIR SALES DEPARTMENT TO DETERMINE PRICING


WebinarJam


Indeed, if you aim to sell your products or services through a webinar, then WebinarJam is just the perfect webinar tool for you. It is almost excellent at getting you the needed result of sales through a webinar.

WebinarJam

WebinarJam has some great bells and whistles which includes a call-to-action (CTA) pop up that displays on the screen and allows you to sell an offering to customers during a webinar session.


You can use the WebinarJam platform on any browser on any device, which, of course, makes it a better choice over some other webinar tools. Plus, the price is excellent too for what the fantastic features it offers.


More so, you can broadcast your webinar to YouTube straight away. There is also the live chat, polling, share screen, and whiteboard features available.


You can send and receive private messages to and from other moderators and moderate comments during the webinar.

WebinarJam

Starts at $41.58 per month

Pros

  • Easy to set up on any device and browser 
  • Multiple moderators and private message features
  • Multiple presenters can appear on the screen
  • Moderators can make an attendee a presenter
  • Ability to record webinar sessions automatically 
  • Ability to instantly broadcast live on Facebook or YouTube
  • Many useful features that are user-friendly

Cons

  • Mediocre customer service
  • Does not allow you to host on-demand webinar sessions
  • Internet connection of users can affect the smooth transmission of audio and video
  • Not ideal for an enterprise stage company

Conclusion:

Although easy to set-up and use, it can prove to be unreliable at times. If you are expecting a large number of attendees, Webinar Jam is not the best option.

WebinarJam monthly pricing plans

Basic Plan

$42

Allows up to 500 live attendees


Pro Plan

$58

Allows up to 1000  live attendees


Premium Plan

$83

Allows up to 5000 live attendees



EverWebinar


Everwebinar is a great webinar tool that supplements the WebinarJam tool. It allows you to turn your recorded live webinar sessions on WebinarJam into automated webinars you could use multiple times.

EverWebinar

The fantastic thing about this webinar tool is that you cannot differentiate the automated webinar session from the live webinar session. It is the replica of the original, every chat line, second for second.


Many attendees prefer to witness a live event rather than watch a prerecorded video. People are more likely to engage with you in a live webinar than they would if it is a video recording.


When it comes to organizing your webinars' technical aspect, you don't have to worry too much. EverWebinar fully automates everything so you can concentrate on handling the chats in the webinar room.


Attendees can feel like they are in a live webinar because you can just be in the webinar room attending to the chats as if it were an actual live webinar while the system handles your presentation.


Also, anything that has to do with data collection and engagement recording such as call-to-action, pop-up reminders, email reminders, room count simulation, you don't have to worry too since the system handles all of that.

EverWebinar

Free Trial / $499 per year

Pros

  • Can simulate the room count 
  • Can purchase 'Webinar University' to guide you on creating webinars that can help get the desired results 
  • Show your attendees your product offers at the time you choose 
  • There are live, automated, and hybrid (live chat feature on prerecorded video) webinars
  • Excellent data analytics and statistics 

Cons

  • Users may occasionally experience problems streaming with mobile devices 

Conclusion:

You are able to organize your webinars and fully automate everything so you can concentrate on handling the chats in the webinar room. 


It has excellent data collection and you can increase engagement even in the recordings with calls-to-action, pop-up reminders, email reminders, and room count simulation.

EverWebinar monthly pricing plans

Installment Plan

$199

3 payments of $199


Annual Plan

$499

1 payment yearly


Biennial Plan

$799

1 payment for two years



ClickMeeting


ClickMeeting is a great webinar tool for small and medium-scale businesses, web entrepreneurs, and excellent hosting meetings within the company.

ClickMeeting

Its step-by-step instructions make it very easy for you to set up an event as a beginner. You can access it from your browser.


On your dashboard, you can see the overview of your scheduled and past webinar sessions. Also, you can see how many persons have registered for your scheduled event.


The duplicate feature allows you to create a new live webinar without having to re-enter information into the fields.


ClickMeeting has a "waiting room with an agenda' feature that allows participants to get information about the webinar as they wait in the waiting room.


Also, during the webinar session, you can make use of the numerous interactive options like the whiteboard feature and others that are available to you.

ClickMeeting

Free Trial / Plans starting at $25 a month

Pros

  • Easy to set up with the step-by-step instructions guide
  • Supports both automated webinars and on-demand webinars
  • Waiting room with agenda feature
  • Supports chats translation, surveys, and polls
  • Web-based
  • Webinar duplicate feature
  • Includes ready-made templates for almost any business type
  • Use WebRTC + HTML5 rather than flash

Cons

  • Does not support the scheduling of recurring meetings  
  • Does not support break sessions

Conclusion:

ClickMeeting is a great webinar tool for small and medium-scale businesses, and online entrepreneurs. It has a wide variety of features that make presentations easy which can help with conversions and getting more people interested in your products.

ClickMeeting monthly pricing plans

Live Plan

$25

Prices start with 25 live attendees 


Automated Plan

$40

Prices start with 25  attendees


Enterprise Plan

Custom

Allows up to 10,000 attendees



EasyWebinar


EasyWebinar offers both live and automated webinars. It has several features that enhance your digital marketing, such as a robust analytics suite, a mobile app, and ready-made sales funnels.

EasyWebinar

You can make any of the attendees a presenter. Easy webinar uses TrueVoice technology so you can experience streaming with no delay and automatic noise reduction. This technology allows for two people to speak at the same time.


It also supports HD videos and allows you to chat with attendees and other users. You can easily record and download your presentations to use an automated webinar.

EasyWebinar

Free Trial / $78 a month

Pros

  • Ready-made sales funnel to supplement your marketing program 
  • Supports both live webinars and automated webinars
  • Supports mobile devices
  • Integrates with other software such as GetResponse
  • Supports Q&A, live chat messaging, screen sharing, and allows for more than one presenter

Cons

  • More expensive than many other webinar platforms  

Conclusion:

Easy Webinar is an excellent webinar tool that allows you to use it as a live event or an automated webinar. You can use it to create courses, onboard your customers, and even run automated sales funnel. 


Advanced analytics and reporting means that you can review your performances and get the information you need to improve events and increase sales.

EasyWebinar monthly pricing plans

Standard Plan

$78

Allows up to 100 live attendees


Pro Plan

$129

Allows up to 500 live attendees


Enterprise Plan

$499

Allows up to 2000 live attendees



Webex


Webex webinar tool functions very well as a tool that allows you to collaborate with your team members through voice calls, HD videos, and screen sharing.

Webex

Webex webinar tool is best for you if you have an enterprise business where you have to work as a team on a project at hand. Plus, it has an app that is available for download on mobile devices.


Webex may not be the best for digital marketing like other webinar tools on this list because it doesn't have the bell and whistle features that make it easier to sell to your consumer audience.


Notwithstanding, you can still use it to host a webinar session that can accommodate as many as 3,000 participants. And it supports polling, Q&A, live chat, and customized branding. Also, you can record your webinar sessions and turn them into automated webinars.

Webex

Free Plan / $13.50 a month

Pros

  • Can accommodate 40,000 participants
  • Has features for engagement, such as polling and Q&A
  • Great for working as a team
  • Includes app for mobile devices
  • Provides Enterprise support for large firms
  • Makes provision for hardware tools to improve video quality for your webinars

Cons

  • It is a tool best fit for collaborative work than for selling to consumers  

Conclusion:

Webex might not be best webinar tool for digital marketing as it doesn't have all the features necessary to make it easier to sell to your consumer audience.


However, you can still use it to host a webinar session for as many as 3,000 participants. It also supports polling, Q&A, live chat, and customized branding. It also allows you to record your webinar sessions and turn them into automated webinars to use later.

Webex monthly pricing plans

Free Plan

$0

Allows up to 100 live attendees


Starter Plan

$13.50

Allows up to 150 live attendees


Business Plan

$26.95

Allows up to 200 live attendees


FOR LARGE-SCALE EVENTS, YOU WILL NEED TO CONTACT THEIR SALES DEPARTMENT TO DETERMINE PRICING


Zoom


Zoom is famous for providing users with access to using the basic webinar features without having to pay.

Zoom

If you are planning on hosting conference meetings that will last for less than 40minutes and accommodate fewer than 100 participants, then you should stick to Zoom's free package.


Zoom's design is for web conferencing. So if you're looking to sell products or services to consumer attendees, Zoom may not be the best webinar tool for you. Check out the other webinar tools on this list.


Zoom provides you with features that make you enjoy your conferencing meetings. Some of them include private and group messaging, whiteboard feature, screen annotation, screen sharing, etc.


Also, participants can find it very convenient to join the webinar using the same link because Zoom allows for recurring meetings.


Many users particularly find Zoom to be handy for hosting teaching classes. But that doesn't mean entrepreneurs and corporate users, and big companies cannot use it for their conferencing meetings. 


If you want to learn how to use Zoom to help run your business more efficiently, check out this excellent video course on ZoomRising.com that includes over the shoulder videos to get you up and running fast.

Zoom

$12 a month

Pros

  • As the host or co-host, you can share your screen with all participants at a go 
  • Supports all devices and platforms, both mobile and desktop
  • Completely records all aspects of the webinar, including videos shared by the host, co-host, and any participant who may temporarily be a co-host
  • The recording includes the questions and answers sent via chat during the webinar

Cons

  • The hardware tools do not always function properly  
  • Users may find the graphical interface a little confusing to navigate

Conclusion:

Zoom is easy to use for video conferencing, however, the graphical interface for webinars can get confusing. However, it's a free tool that allows for easy screen sharing for up to 40 minutes.


You can quickly add attendees as presenters and record the presentation which includes recording the chat box that was live during the presentation.


Zoom Yearly pricing plans

Pro Plan

$150

Allows up to 100 live attendees


Business Plan

$200

Allows up to 300 live attendees


Advanced Plan

$300

Can use phone and chat too.


Pros Of Zoom
§ As the host or co-host, you can share your screen with all participants at a go.
§ It Supports all devices and platforms, both mobile and desktop.
§ It Completely records all aspects of the webinar, including videos shared by the host, co-host, and any participant who may temporarily be a co-host.

The recording includes the questions and answers sent via chat during the webinar.
Cons Of Zoom
§ The hardware tools do not always function properly.
§ Users can find the graphical interface a little confusing to navigate.
Zoom Pricing
Free Package: It allows as many as 40 participants for no more than 40 minutes of a webinar session.
Paid Plan: The minimum paid plan is $14.99 for each month. And this plan gives you access to host up to 100 persons in your webinar without any duration limit.
The paid plan contains additional features, such as detailed webinar reports. It also gives admin other controls, allows you to save recordings to cloud storage, and allows you to have a unique subdomain for your webinars like www.mycompanyname.zoom.us.

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